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8 content tools: Case Studies, Newsletters, Webinars, Repurposing, Thought Leadership
About
8 content tools: Case Studies, Newsletters, Webinars, Repurposing, Thought Leadership
Security Report
Valid MCP server (3 strong, 2 medium validity signals). 2 known CVEs in dependencies (0 critical, 2 high severity) Package registry verified. Imported from the Official MCP Registry.
4 files analyzed · 3 issues found
Security scores are indicators to help you make informed decisions, not guarantees. Always review permissions before connecting any MCP server.
How to Install
Add this to your MCP configuration file:
{
"mcpServers": {
"io-github-shashwatgtm-craft-content-mcp": {
"args": [
"-y",
"@shashwatgtmalpha/craft-content-mcp"
],
"command": "npx"
}
}
}Documentation
View on GitHubFrom the project's GitHub README.
CRAFT Content MCP Server
8 Content Creation Execution Tools powered by the CRAFT Framework.
Created by Shashwat Ghosh | Top 30 PLG Creator Worldwide
✍️ What is CRAFT Content?
CRAFT Content provides ready-to-execute content tools for content marketers, SDRs, and growth teams who need to create:
- Case Studies & Social Proof
- Newsletters & Email Content
- Webinar Scripts
- Repurposed Content (10+ formats)
- Thought Leadership Series
- Testimonial Collection
- Sales Enablement Content
Typical use: Daily/weekly content creation (15-45 minutes per asset)
🛠️ Tools Included
| Tool | Purpose | Output |
|---|---|---|
case_study_generator | Create customer stories | Full case study, one-pager, social snippets |
newsletter_builder | Write newsletters | Complete issue, 10 subject lines, sections |
webinar_script | Script webinars | Slide-by-slide script, Q&A prep, engagement prompts |
content_repurposer | Multiply content | 1 piece → 10+ formats (LinkedIn, Twitter, email, etc.) |
thought_leadership_series | Build authority | 5-post LinkedIn series with hooks |
testimonial_capture | Collect social proof | Request emails, interview guide, formatted outputs |
sales_enablement_content | Arm sales team | Pitches (30s/2min/5min), objection handlers |
craft_content_improver | Improve any content | CRAFT score, improved version, A/B tests |
📦 Installation
Claude Desktop
Add to your claude_desktop_config.json:
{
"mcpServers": {
"craft-content": {
"command": "npx",
"args": ["-y", "@shashwatah/craft-content-mcp"]
}
}
}
Manual Installation
npm install -g @shashwatah/craft-content-mcp
craft-content-mcp
💡 Example Usage
Case Study
"Create a case study for [Customer].
Challenge: Manual reporting taking 20 hours/week.
Solution: Our analytics platform automated reports.
Results: 80% time saved, $50K cost reduction."
Content Repurposing
"Repurpose this blog post into LinkedIn posts, Twitter thread, email section, and video script:
[paste blog content]"
Thought Leadership
"Create a 5-post LinkedIn series on 'Why traditional marketing metrics are broken.'
My perspective: Attribution is a vanity exercise.
Audience: B2B marketing leaders."
Sales Enablement
"Create sales content for [Product].
Value props: 50% faster implementation, 3x ROI, enterprise security.
Target: VP Engineering at mid-market SaaS.
Common objections: Price, integration complexity, change management."
🔗 Related
- CRAFT GTM MCP - 8 strategic GTM tools (PMF, launches, retention)
- IMPACT MCP - Positioning framework
- EPIC MCP - GTM strategy framework
📚 The CRAFT Framework
Character - Who executes this? Result - What's the desired outcome? Artifact - What gets produced? Frame - What's the context? Timeline - What are the steps?
📄 License
MIT License - Created by Shashwat Ghosh
Part of the GTM Alpha Toolkit | gtmexpert.com
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